If history serves me correct the LP was almost totally forgotten and not popular until Slashes LP replica help popularize that brand,
Builders of counterfeit guitars (guitars sold with the intent for the buyer to believe it is a real Gibson) is a very valid thing to report.
Owners of a les paul - alike is another matter.
Hit-Nail-on-Head, Peter.Agreed - Gibson should go after blatant counterfeiting of their instruments. Commonly referred to as Chibsons would be the first on the list. Guitars with the Gibson logo. I would imagine these to be the only credible threat to their brand and reputation.