Everyone should make their own innovative designs... But Gibson's legacy? "a long time ago we made something people didn't like very much, discontinued it, then started making it again when some aging hippies started playing them and will sue everyone that sneezes" That's their legacy.
If we're talking les paul body shape just look at the original bigsby merle travis model from 1948, looks very much like a LP body shape to me, they didn't just dream that up, they obviously rounded the horn etc but it's essentially the same look imo
The old company is long gone, they just need realistic prices and products as good or better than what's out there
Mark is just trying to be a You Tube star ... he tried starting his own channel after Norman’s Rare Guitars gave him a profile and it has gone miserably .... kids doing Mindcraft videos dwarfing his small subscription base ... lets get serious ... China is making more Gibson guitars than Gibson is ... controversy doesn’t always guarantee a future on You tube ... lol
Suits are gonna be suits, even if they wear leathers. THAT was a pretty stupid marketing move. It didn't make it's way to YT without approval from the top and that should concern us all. Threatening and condescending at the same time. Make fine guitars the way your base has wanted, realize a lot of IP claims have left the harbor (proven expensively with bouts from Washburn to PRS) and quit trying to be the heavy-handed bully.
To take it down so quickly shows what a mis-calculation that was but doesn't remove the underlying attitude that drove it. I'm all for protection of trademarks, etc. but at a certain point just stfu and continue improving the brand's QC and image. THAT is what's going to keep Gibson in business because that's what sells the product....
In her business, my wife gets threatening letters from lawyers frequently concerning domain names she owns on behalf of her clients--typically containing the clients' trademarked company names.
First they try to buy the name, and then if she won't sell, they threaten her with lawsuits. They would love to bully the company out of its legally-acquired company name. They threaten to put liens on the company, tie it up in court, etc. unless they forfeit rights to the name immediately.
These letters all find their way to her lawyer, who I suspect probably scans them in and then just tosses them.
Once a woman actually called on her in person and told her that if she didn't sell her the company, she was going to just pirate all the websites and put her out of business. My wife just told her to take her best shot. [There are safeguards for this.] Never heard from her again.
Point being--sometimes scary threats work, and sometimes they just don't. This one will likely be the latter.