- Oct 13, 2007
- Reaction score
Volkswagen apologizes for 'racist' advert showing a giant white hand flicking a black person away from a VW Golf and in to a shop called 'Little Colonist'
- Social media users noted that as slogan 'Der Neue Golf' - 'The New Golf' - fades into view, the jumbled letters appear to spell out the N-word in German.
- Other eagle-eyed users spotted that the cafe's name is Petit Colon, which in French literally translates as the 'Little Colonist.'
A ten-second advert posted on Instagram and Twitter shows a giant white hand pushing a black man away from a new, yellow Volkswagen Golf parked on the street.