Simple ripoff. Typical old-style Custom body, all the frills removed, simpler finish, and one P90 for double the dollars. Classic "limited edition" markup for collectors. That actually pretty much a "partspaul" with mainstream Gibson components, most of them budget, put together into what we see. As for the tone, it sounds really effected in the intro section, and all of the rest sounds like every guitar ever depending on the amp. Even if the MSRP is super-inflated and dealers ask $3K, it's still a hose job.