I know you're right!! Such value, I feel like a thief every time I buy one. I'm seriously trying to stifle the urge to get more than one! I'm lookin at the 502 in shop black, 620 in burnt charcoal, and 420 in fire red. All awesome. I want either the 502 or 620, along with the 420 which cures my SG urge. Also: If anyone finds a suitable hard case solution for these guitars, please share the info!