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Old 05-02-2008, 02:39 AM   #5 (permalink)
FLICKOFLASH
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Re: Fender Strat History

As of 2007, Fender offers a wide line of Stratocasters alongside vintage reissues, as well as maintaining a "Custom Shop" service that builds guitars to order. Those who wish period-accurate replicas can request Stratocasters with original cloth-coated wiring, pickup and electronics designs, wood routing patterns, and even artificial aging and oxidizing of components using the Custom Shop "relic" process.

The American Deluxe Series Stratocasters came with a variety of high-end options such as a Fender DH-1 humbucker in the bridge position and an American 2-point locking vibrato bridge (Fender/Floyd Rose assembly) with LSR Roller Nut, locking tuners on certain models and Samarium Cobalt Noiseless pickups with S-1 switching. Guitars produced before 2004 featured Vintage Noiseless pickups and 4-bolt neck fixing. The contoured neck heel feature on these Stratocasters was added in 2002. The American Deluxe Stratocaster HSS (also known as American Deluxe Fat Strat) utilizes a Fender DH-1 humbucker in the bridge position and two Hot SCN pickups for a proper balance with the humbucking pickup. This guitar was also available with an optional Fender Deluxe locking vibrato bridge (American Deluxe Strat HSS LT). Introduced in 1998 and upgraded in 2004, the American Deluxe Strat HSS LT has been discontinued as of 2007.

American Series Stratocasters come with alder or ash bodies, rolled fingerboard edges, three custom "modern" staggered single-coils and the DeltaTone system (which includes a high output bridge pickup and a reverse-wound single-coil in the middle position). Hardtail versions were discontinued in 2007. New for 2003 was the American Strat HSS which features a Diamondback humbucker (bridge), two Tex-Mex single-coils (neck/middle) and S-1 switching. An HH model with dual Sidewinder/Black Cobra humbuckers was offered until 2007. As of 2008, all American Standard Stratocasters come with a redesigned bridge with vintage-style bent steel saddles and the S-1 switching has been dropped.

The Vintage Hot-Rod Series has vintage looks and modern playability ignited together in these next-level guitars, which feature authentic ’50s and early ’60s designs paired with some of the most scorching hot-rod modifications.

The American Special Series included Stratocasters with features that span the bridge between traditional and modern technology, either in specifications, design or both. Fender American Special series models were made in Corona, California (USA). The Floyd Rose Classic Stratocasters (made from 1992 to 2003) featured an original Floyd Rose locking tremolo bridge. They came in HSS (Fender DH-1 humbucker and 2 DeltaTone single-coils) and HH (dual Fender DH-1 humbuckers) configurations. Models manufactured before 1998 had DiMarzio PAF Pro humbucking pickups. The range also included the Honduran mahogany-bodied Strat-O-Sonic guitars with the choice of Black Dove P-90 soap-bars and Atomic II humbucking pick-ups, which lasted until 2007.

The VG Stratocaster (designed by Fender and Japanese synthesizer giant Roland) is an American Series virtual modeling guitar with a Roland VG pickup and two extra knobs for Tuning Function Control (5 Rotary Positions) and Mode Control (5 Rotary Modes), offering 37 different Stratocaster, Telecaster, humbucking, 12-string and acoustic sounds, plus five alternate tunings, all at the simple flip of a switch or twist of a knob. The VG Stratocaster has been introduced in 2007 and endorsed by Fender guitar clinicians Greg Koch and Jeff Kollman.

Custom Classic Strats are Custom Shop versions of the American Series models, sporting C or V-shape maple necks with rosewood or maple fingerboard and three Modern Classic single-coils with a Hot Classic bridge pick-up featuring a custom steel inductance plate. Custom Classic guitars made before 2003 were equipped with a set of Fender Texas Special single-coils.

Highway One guitars (introduced in 2000 and upgraded in 2006) include a large headstock, '70s styling, super-sized frets, three distortion-friendly Alnico III single-coils and a Greasebucket tone circuit (which rolls off the high frequencies without adding bass). The Highway One Stratocaster HSS features a black bobbin Atomic II humbucker in the bridge position. Limited edition models with '50s and early '60s specs are also offered with a run of 150 instruments; 2-tone sunburst finish, ash body, maple fingerboard and 1-ply parchment pickguard or surf green finish, alder body, rosewood fingerboard and 3-ply mint pickguard, both featuring a small headstock with "spaghetti"-style decal. Additionally, the alder-bodied guitar with the rosewood fretboard and the 3-ply mint pickguard sports a set of Custom Shop '69 Stratocaster single-coil pick-ups.

The Artist Signature Series line includes several Stratocaster models come with features and specifications favored by popular artists such as Jimi Hendrix, Eric Clapton, Jeff Beck, John Mayer, Stevie Ray Vaughan, Mark Knopfler, Eric Johnson, Yngwie Malmsteen and others. The Custom Artist guitars are the Custom Shop versions; they slightly differ from the regular Artist Signature range in terms of quality and construction, making these instruments much more expensive than the regular production versions. Like the other Custom Shop models, the Custom Artist guitars are available as Team Built and Master Built items.

Standard, Deluxe and Classic Series Stratocasters are generally made in Mexico, although some models are manufactured in Japan and Korea.

Fender Stratocasters are built in the United States, Mexico, Japan and Korea.

American, American Deluxe, Artist, Custom Classic, Custom Artist and Highway One series Stratocasters are made in a Fender factory in Corona, California, United States of America and are commonly called Made In America (MIA) Stratocasters. There is also a Fender Museum there open to the public.
Most other Stratocaster series models are made in a Fender factory in Ensenada, Mexico and are often labelled as Made In Mexico (MIM). Guitar necks are still manufactured in the Corona factory and sent to the Ensenada factory to be mounted onto guitars.
The Fuji Gen Gakki factory in Matsumoto, Japan, is also licensed to manufacture Fender Stratocasters, but exclusively for the domestic market. However, second-hand or earlier Made In Japan (MIJ) or Crafted In Japan (CIJ) Stratocasters can be found in foreign markets. Fender Japan had previously used the MIJ label, but switched to CIJ shortly after it limited guitar production to the domestic market.
Fender also produces Stratocasters under the Squier brand in China, Indonesia and India at lower cost than Fender-branded models. While Squier Stratocasters are predominantly inexpensive versions of Fender Stratocasters, some models are also unique to the Squier brand, such as the OBEY Graphic series or Hello Kitty series. They also offer a starter kit through Costco, Target and other retailers, which comes with a budget Strat under the name Starcaster by Fender, which comes in standard and deluxe pickup configurations. It also comes with extra strings, three guitar picks, a gig bag and an SP10 Amp.

Fender also offers a 12-string version of the Stratocaster, known as the Fender Stratocaster XII.
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